Enhancing the app experience for over 10 million drivers
We helped BMW enable secure, real-time vehicle tire data access and analysis.
The story
BMW’s team need to provide real-time, secure and flexible access to tire-related data and insights through a powerful and efficient platform as the backbone for a new product offering to be launched in 2021.
Think-it’s role
We implemented a highly scalable and secure cloud-based infrastructure, giving real-time and secure access to allow various stakeholders to easily retrieve, explore and analyze data and develop applications.
Why it mattered
BMW can provide their customers and dealerships with an end-to-end solution for a better customer experience and safety, increasing retention and opening up new revenue opportunities and reducing their CO2 footprint.
As part of our deliverables, we created libraries and modules for other developer teams at BMW to use for their infrastructure. We also hosted Terraform training sessions for other developer teams at BMW to support them appropriately and use our solutions.
This PoC has since been integrated as an aspect of the My BMW App with the press release at the time claiming that the digital tyre diagnosis by artificial intelligence was unique in the competitive environment and available for the first time in automotive engineering.
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Related Articles/Press
Extended range of functions for the My BMW App in November.
79 days agoDigital tyre diagnosis by artificial intelligence available for the first time in automotive engineering. Additional customer benefits by new features: BMW Digital Key Plus, Remote Theft Recorder and Calendar Locations.